Why Nerds are Unpopular. it discusses some other things than just popularity though. Something I had been trying to explain to people about having "talent":
...people outside some very demanding field don't realize the extent to which success depends on constant (though often unconscious) effort. For example, most people seem to consider the ability to draw as some kind of innate quality, like being tall. In fact, most people who "can draw" like drawing, and have spent many hours doing it; that's why they're good at it. Likewise, popular isn't just something you are or you aren't, but something you make yourself.
I've been thoroughly annyoed at people that think I can easily do some things. I couldn't always. I had to learn. You can too.